🎨 Color and Contrast Study

For graphic, 2D artwork, consider that it may sometimes need to be printed in B&W as well as color. An example is a logo design that may need to be reduced to a one-color printed stationary, T-Shirt, advertisement, or ink or laser engraved logo.

Keep your original color artwork, but as a variation make a one color version. Consider this when creating, how well can this translate to a more simplified image. Consider negative space, level of detail.

Explore how simplified an image can be and still convey the intended meaning. Some clients may find a more simplified logo that can be recognizable, and share a variation to choose from.

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https://logogeek.uk/logo-design/black-and-white/

https://www.nbmsllc.com/amp/the-power-of-color-black-and-white-logos

https://www.sarehprice.com/blog/2019/6/15/design-in-black-and-white-first?format=amp